Abstract
Rincon de Olocuilta is the story of a small restaurant located in San Salvador, El Salvador, told through its visual identity and branding. The restaurant embodies the rich culinary traditions of both the owners and their country. Through its branding, it captures the warmth, authenticity, and deep-rooted flavors of Salvadoran culture. The project showcases how design elements such as logo, color palette, typography, and imagery convey the essence of the restaurant’s story and its connection to the people it serves, blending its authenticity and tradition with modern design. The mediums of this project includes digital software and technology.
Biography
Alejandro is a Graphic Design Major from San Salvador, El Salvador who plans to work in the graphic design field after graduation, aiming to grow as a creative professional and expand his design skills.
